Spamalot advert filmed at Brighton’s Theatre Royal

By Nick Norton

Brighton’s Theatre Royal is to feature in the national television commercial for hit musical comedy Monty Python’s Spamalot.

Everybody say 'Spam'!

Hundreds of people packed into the historic auditorium on Sunday to take part in the filming of an advert for the show, which won three Tony Awards in 2005 and went on to become a global phenomenon.

Scenes were recorded both inside and outside the venue for two separate commercials, one for Spamalot‘s Christmas season run at the Theatre Royal, to be broadcast on Meridian from the end of November, and the other to promote its nationwide tour throughout 2012.

Debbie Hayter, from Guildford, brought her grandson Cameron with her to give him his first taste of the famous Monty Python brand of comedy.

She said: “I’ve been a fan of Monty Python from the beginning and this has been a brilliant experience – how often do you get to be in a television advert?

“It is classic British humour and I think it is part of the country’s heritage. A lot of us in the older generation remember the television series from our youth, but it appeals to every age and I’m hoping to pass on that enjoyment on to Cameron.”

Sunday shoppers walking along Brighton’s New Road were treated to several renditions of much-loved song “Always Look on the Bright Side of Life”, which appears in Spamalot.

Yvonne Eddleston, from Lancing, has been a Monty Python fan since the late 1960s and attended the filming to share her enthusiasm for the show.

She has seen it four times before, but has already booked 40 tickets for herself and her work colleagues for the Theatre Royal run.

She commented: “I love everything Python and anything that involves wearing silly hats. I might have seen Spamalot before, but they always bring the show up to date so there is something topical in it.”

Audrey Ryan, divisional head of marketing of Theatre Royal owner Ambassador Theatre Group, was delighted with all who participated, as well as the chance to showcase Brighton’s 204-year-old theatre to the rest of the country.

She said: “We sent an email out to our database of theatregoers offering them the chance to be on television, and the response was overwhelming.

“Over 700 people registered within 12 hours, and today everyone has travelled here off their own backs and been absolutely brilliant.”

Spamalot runs from December 15 until January 14, 2012, at the Theatre Royal Brighton.


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